Google Ads
The Premier Google Ads Agency for Growth
Google Ads is a revolutionary digital marketing tool and ADM has been innovating with it since day one.
We continue to evolve our approaches to deliver superior results. Our thoughtful custom strategies fuel our clients through their next phase of growth. See what separates a good Google Ads agency from an elite one.
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What Sets Our Google Ads Agency Apart?
Unrivaled Expertise
Google Ads and search engine marketing are in ADM’s DNA. In addition to our strong institutional knowledge in the space, we pride ourselves in hiring top-tier marketers who reflect our standard of innovation and execution.
Dedicated Account Managers
Your digital marketing team should be made up of familiar faces who legitimately care about the success of your business. ADM’s dedicated account managers build relationships with their clients so they can collaborate closely to achieve goals.
Google Premier Partner Status
Google Premier Partner agencies represent the elite tier of firms: The top 3% of performers in their country. For ADM, it isn’t just a badge of honor—it also allows us to participate in beta programs to test the latest Google Ads tools, so our clients are primed to take full advantage of each new feature by the time it is released.
Testing and Innovation
At ADM, we’re never satisfied to just maintain good performance. Our priority is to help our clients grow and scale, and to do that, their digital marketing campaigns need to continually deliver better results. We consistently test Google Ads optimizations, from small ad copy tweaks to major campaign changes, to make sure our client accounts never stagnate.
Google Ads Strategy from All Angles
Paid Search
ADM’s granular approach to campaign and keyword structures is the foundation of our paid search mastery. With the right combination of branded and non-branded search, our clients stave off competition while achieving ambitious growth goals. We carve out wasted ad spend to ensure your Google Ads campaigns are delivering better results with greater efficiency.
Performance Max/Shopping PLA
Performance Max is Google’s most potent AI-powered campaign offering. It combines Google Shopping ads with other ad placements based on powerful algorithmic predictions of who will convert and when. We pride ourselves in our early adoption and proficiency, don’t take our word for it—even Google cited our impressive client work as proof of this technology’s capabilities.
Demand Gen/Discovery
Demand Gen takes the multi-channel prospecting prowess of Discovery campaigns and adds predictive AI. As a Google Premier Partner, ADM has been testing these campaigns since their beta period, and we know the best practices for deploying them across your sales funnel to reach your target audience.
YouTube
YouTube is the largest video streaming platform in the world—and it’s also one of the largest search engines. As a member of Google’s YouTube feature buildout program, ADM stays ahead of YouTube’s performance marketing innovations. We combine Google’s audience insights, YouTube’s latest capabilities, and our experience in reaching digital health and eCommerce audiences to deliver powerful YouTube ads campaigns.
Our Google Ads Services
- Performance Max
- Google Shopping Ads
- YouTube Advertising
- Advanced Conversion Tracking and Reporting
- Ad Copy Testing
- Keyword Research
- Google Search
- Google Display Ads
- Creative Testing
- Landing Page Optimization
- Google Ads Retargeting
- Prospecting
- Branded Search
- Non-Branded Search
- Demand-Gen Campaigns
Google Ads Client Results
“The Google Ads account that ADM set up for us was one of the best our VC firm had ever seen.”
Joe Parenteau
Insights from Our Google Ads Experts
Making Last-Minute Adjustments to Your Holiday SEM Strategy
Building Paid Search Landing Pages That Resonate With Patients
The 7 Paid Search Mistakes Your SEM Agency Shouldn’t Make
Building a Google PLA Strategy for eCommerce Marketing
Other Services
Paid Social
Reach the right people at the right time. Our social experts deploy vivid creatives and expert audience targeting to build campaigns that connect and convert.
Programmatic
Our programmatic team expertly places banners, native content, streaming video, podcast advertising and more to weave your message into the content your customers already enjoy.
Measurement
Performance marketing is fueled by accurate data. Learn how ADM ensures that you have the strong insights you need to make the right marketing decisions.
Let’s work together.
Get in touch with our team today to see how we can take your marketing to the next level.