Programmatic
Advertising options that open new doors for digital health brands.
Programmatic advertising is a big tent. It covers everything from native content and display ads to audio and video spots that run on popular streaming services. Programmatic advertising can be an extremely effective way to reach new customers while they are consuming the content they enjoy the most—and because it takes advantage of contextual targeting, it allows health brands to target accurately without the use of third-party user data.
At ADM, our emphasis on data insights and transparency inform our programmatic advertising approach. Audience and placement selection are vital to programmatic success, and we help our clients build the customer profiles that fit their brand and business goals. With expertly-created audience definitions, we help clients identify the relevant topics and audience interests to place programmatic ads on the content or channels that they over index for.
Our high-quality campaigns are deployed through an internal demand side platform (DSP) from Basis Technologies. Because we don’t outsource our DSP through a media-buyer, we receive better insights to inform our strategies for continual improvement
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Display
Draw attention with expertly-placed programmatic display ads.
Connected TV
Combine the persuasive power of the TV ad format with digital-age demographic targeting.
Streaming Audio
Reach new audiences while they stream the podcasts and songs that they love.
Native
Make a compelling argument with text-based native advertising.
In-App
Connect with mobile users while they browse or game on their mobile devices.
$
2.3
BN
Increase in client valuations since partnering with ADM
$
1.4
BN
Raised by ADM clients during partnership
20
Consecutive quarters of growth
Partnerships
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“I’ve worked with the ADM team at two different companies and they’ve been able to scale their efforts to meet diverse needs. I’ve recommended them to dozens of colleagues, and they always thank me later. ADM is my secret weapon.”
Katelyn Watson
CMO
“ADM is a trusted NOCD partner. They are an extremely reliable firm that has successfully executed our marketing campaigns and freed up our time to deliver on additional business priorities. We’d highly recommend their services to anyone.”
Stephen Smith
Founder and CEO
“ADM clearly demonstrates the value of their expertise in the digital health vertical. The team’s understanding of patient behavior and platform certifications & policies quickly exemplified the importance of telemedicine brands partnering with a firm that specializes in growth marketing for d2c healthcare.”
Joy Martinez
Director, Growth & Performance Marketing
“ADM has a thoughtful approach to account structure, their reporting is top notch, and showcases our success.”
Neil Davis
Head of Growth
“ADM has played a pivotal role in maximizing Caraway’s return on our digital media investments. The Team at ADM is thoughtful, responsive, and experts in their craft.”
Jordan Nathan
CEO
“The transition to working with ADM was seamless. We are impressed with their reporting capabilities, testing acumen, and brand understanding. We are excited to continue to grow our partnership.”
Clare Berner Nash
VP, eCommerce
“Working with ADM has been a game changer. They are truly a part of my team now! They are the only ones I trust to grow my company, and it’s always reassuring when your agency has the same goals as you!”
Taylor Straley
Director of User Acquisition
“ADM has been instrumental in helping us scale our Google campaigns to reach aggressive goals, while also being able to pivot strategy and tactics quickly in order to adapt to changing goals and pressures.”
Wil Cromwell
Director, Performance Marketing
“Accelerated Digital Media has been a pleasure to collaborate with this past year, operating with a clear strategy and tactical precision-based off of our long-term goals. They’ve shown tenacity and grit when seeking to solve the complex, unique challenges surrounding every paid ad campaign and I couldn’t recommend them enough, not only their expertise, but the integrity shown in day-to-day operations.”
Sidney Williams
Founder & CMO
“The team was invaluable in taking us to the next level of digital marketing. They were able to expertly balance strategy, execution and ROI while being transparent about what our business really needed. They were particularly good at focusing us on the big picture and how each digital marketing effort can enhance the overall customer experience.”
Charlie Hart
Head of Branding, Media, Creative, & Social
“The ADM team are able to take a holistic look at the most complex accounts and deliver valuable, highly actionable insights. If you’re looking to uncover missed opportunities and increase the ROI of your SEM spend, you’d be well served to get an audit from ADM.”
Michael Epstein
CMO
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Paid Social
Reach the right people at the right time. Our social experts deploy vivid creatives and expert audience targeting to build campaigns that connect and convert.
Search Engine Marketing
SEM has been at the core of our expertise since day one. Our innovative search strategies have proven to contribute efficient customer acquisition at scale for high-growth d2c brands.
Measurement
We dive below the surface to help you understand how your web presence translates into growth. Data validation procedures ensure accurate data will illuminate the path ahead.
Ready to talk results?
Let’s have a conversation to explore if we’re a great fit for one another.
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