An Expert YouTube Ads Agency
ADM specializes in creating targeted YouTube ad campaigns that increase visibility, drive traffic, and boost conversions.
YouTube’s Phenomenal Reach
YouTube is the largest website and second-largest search engine in the digital world. ADM helps you identify and reach your audience among YouTube’s billions of monthly viewers.
Powered by Google Ads Prowess
YouTube Ads are run through Google Ads—and ADM is an elite Google Ads agency founded by ex-Google employees.
YouTube Feature Buildout Program
As a participant in Google’s feature program, we master new YouTube ads features earlier to keep our clients ahead of their competition.
Video Ad Success Across Industries
Using YouTube to Boost Sales and Efficiently Acquire New Customers
Learn how ADM helped Fable Home increase YouTube conversions by
142%
Using YouTube to Boost Sales and Efficiently Acquire New Customers
Our YouTube Advertising Approach
Our team of seasoned digital marketers employ data-driven approaches that ensure that each campaign is optimized for maximum reach and effectiveness.
Dedicated Account Specialists
ADM prioritizes true partnerships, which is we employ a tight team structure that ensures you’re always working with the same dedicated account experts who audit and report on your account.
Thorough Digital Marketing Audits
Before partnering with clients, ADM performs a comprehensive audit of all current practices, including YouTube advertising, to deliver strategic recommendations tailored to your needs.
Customized Campaign Development
We craft personalized campaigns that align with your specific objectives, whether it’s driving sales, generating leads, increasing website traffic, enhancing brand consideration, or boosting brand awareness.
Creative Testing Strategies
Our team implements effective creative testing strategies to ensure your message resonates with your target audience. This approach generates actionable insights into your market and refines your advertising tactics.
Brand Lift Measurement Studies
We conduct in-depth brand lift measurement studies to provide a holistic view of YouTube’s impact on your business, enabling you to assess the effectiveness of your campaigns.
YouTube Ad Formats
YouTube advertising takes multiple forms, including a variety of video and display ad types:
- TrueView Ads
You only pay when someone watches your ad for at least 30 seconds or interacts with it, making it an effective way to drive website traffic, generate leads, and increase sales.
- Skippable In-Stream Ads
Engage specific audiences with ads that play before, during, or after videos. Compelling content is key, as viewers can skip after 5 seconds.
- Non-Skippable In-Stream Ads
Deliver your message effectively with longer ads that can’t be skipped, perfect for detailed product explanations and enhancing brand awareness.
- Bumper Ads
Make a strong impact with short, non-skippable ads lasting just 6 seconds—ideal for quickly boosting brand visibility and capturing customer attention.
- In-Feed Ads
Increase brand consideration by showcasing ads to viewers browsing related videos, scrolling through the Home feed, or searching for content.
- Masthead Ads
Grab massive audience attention by dominating the YouTube Home feed, leading to significant brand awareness.
YouTube Ad Campaign Types
A number of Google Ads campaign formats offer access to YouTube’s ad inventory:
Performance Max Campaigns
Performance Max campaigns leverage Google’s machine learning technology and your creative assets to reach your target audience across Google’s ecosystem—and the entire sales funnel
Demand Gen Campaigns
Demand Gen is an automated campaign type that integrates Video and Discovery ad placements, utilizing AI-powered optimization for video campaigns.
Video Remarketing Campaigns
Video remarketing allows you to show ads specifically to people who have already interacted with your brand or visited your website.
Insights from Our YouTube Ads Experts
Building a Google PLA Strategy for eCommerce Marketing
Health Marketing: How Paid Search Can Be an Awareness Tactic
Setting Your Holiday SEM Strategy Up for Success
Getting the Right Data to Power Your eCommerce Marketing
ADM’s Other Services
Paid Social
Reach the right people at the right time. Our social experts deploy vivid creatives and expert audience targeting to build campaigns that connect and convert.
Programmatic
Our programmatic team expertly places banners, native content, streaming video, podcast advertising and more to weave your message into the content your customers already enjoy.
Measurement
Performance marketing is fueled by accurate data. Learn how ADM ensures that you have the strong insights you need to make the right marketing decisions.
Let’s work together.
Get in touch with our team today to see how we can take your marketing to the next level.