A Healthcare Marketing Agency Built on Industry Expertise

Healthcare marketing is a unique challenge. ADM navigates the nuances of health advertising laws and policies to deliver superior patient acquisition.

What Makes ADM the Healthcare Marketing Agency to Choose?  

Industry Operations

Healthcare is no regular industry. From state certifications to payment models, our expertise helps us build custom strategies specific to the many challenges posed by the complicated health marketing landscape.

Marketing along the patient journey.

Patient Journey

Patients are more than just customers. To build our messaging and marketing funnel, we study the nuanced journey that patients take from when they begin researching conditions to when they decide to seek care.

Digital patient acquisition strategies

Patient Acquisition

Reaching prospective patients is one thing: converting them is another. From cross-channel targeting to custom messaging and landing page alignment, we know what it takes to bring new patients into the fold.

Health marketing compliance experts

Policies & Regulations

ADM is knowledgeable on all federal, state, and platform policies related to health marketing. Everything we do on our clients’ behalf is grounded by our commitment to patient privacy and compliance.

    1.7

    M

    New Patients Acquired for Clients

    33

    %

    Average CPA Improvement in First 3 Months of Partnership

    +32

    Month Average Client Partnership

We build compelling, compliant strategies for leading health brands.

QuickMD
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What Our Healthcare Marketing Clients Say About Us:


“The relationship with ADM is different from the ones I have had in the past. It feels like more of a partnership than traditional agency relationships.”

Nico Bryant-Aguilar, Head of Growth

Nico Bryant-Aguilar | Director of Growth Marketing at Nurx


“Patient acquisition for clinical trials is an extremely difficult problem, and we’re lucky to partner with ADM to solve it.”

Karthik Vinayagamoorthi, Head of Growth



“They always scale their efforts to meet diverse needs. I’ve recommended them to dozens of colleagues, and they always thank me later. ADM is my secret weapon.

Katelyn Watson, CMO


Marketing Strategies Tailored to Healthcare and Digital Health

SEM Expertise for Growing Health Brands

Founded by ex-Google employees, SEM is a top-tier Google Ads agency for health brands. We meticulously build and segment accounts based on our unique understanding of the patient journey, from research to care selection. We stay ahead by quickly mastering the latest new tools and platform updates to keep our clients both cutting edge and compliant.

An Expert Healthcare Social Media Agency

ADM’s in-depth understanding of platform policies governing healthcare, health services, digital health, and pharmaceutical advertising ensures compliant and impactful campaigns. Our social media marketing agency knows how to effectively advertise health and medical services on each unique social platform. Our health advertising strategies seamlessly align with the patient acquisition funnel.

Programmatic Advertising for Health

ADM harnesses a diverse range of multimedia formats to captivate prospective patients in unique and meaningful ways. Reach high-intent researchers through contextual display. Deploy targeted podcast and connected TV ads to anonymized, predictive health audiences across the most popular streaming platforms.

Data-Driven and Health Compliant

ADM offers analytics and reporting services customized to the nuances of healthcare and digital health. With comprehensive HIPAA audits and advanced GA4 implementation, we enable you to maintain a healthy and effective digital presence while adhering to the highest data security standards.

Creative Ingenuity

Elevate your healthcare marketing campaigns with ADM’s creative network. We can inform and curate all necessary creative for your digital campaigns, including static images, video ads, and user-generated content designed to foster better engagement and grow brand trust. 

ADM is a 2024 Google Ads Agency Excellence Award Winner

Verticals Serviced

Digital Health

Telehealth

Telemedicine

Teletherapy

Online Pharmacies

Hospitals and Health Systems

Addiction Treatment

Medical Devices

Healthcare B2B

Urgent Care

Clinical Trial Recruitment

Patient Acquisition

Veterinary

Primary Care

Dental

Work + Results

Case Study
Case Study

NURX

New keyword and Google Shopping strategies helped this telehealth brand grow monthly patient requests by 70%.

Result

NURX has seen 222% year-over-year growth in SEM conversions for patients paying with insurance

Result

TalkSpace saw a 25% improvement in customer acquisition cost within one month of ADM taking over podcast ads management.

Case Study
Woman working on a laptop
Case Study

PicnicHealth

ADM helped PicnicHealth deliver its best month ever, recruiting 1,444 new patients for real-world observational studies.

Case Study
Case Study

Pharmaceutical Company

We took a different approach to audience creation for clinical trial recruitment—and produced a 62% increase in qualified leads with a 69% decrease in cost-per-result.

Result

After a Google account restructure, NOCD’s offline conversions from SEM increased 123% month-over-month.

Always Ahead of the Curve

Read the latest healthcare marketing insights from the ADM team:


AI for Health Marketing

The Complicated Intersection of Health Marketing and AI

AI hype felt like it hit a fever pitch years ago—and then it just kept growing. But in recent years, actual use cases have emerged that seem to justify at least some of that hype. AI disruptions has become an utterly unavoidable trend in most industries, and marketing is a…
Meta health ad policies 2025

Meta Continues to Place New Restrictions on Health Advertising

Meta is once again tightening the reins on advertisers in sensitive categories like healthcare and finance. Beginning later this year, the platform will start proactively restricting custom and lookalike audiences as well as custom conversions that suggest sensitive traits.  This update expands on changes that took effect in early 2025…
Google Ads Health Policy Update 2025

Google Ads Now Allows Health Brands to Target Healthcare Professionals

Digital marketing platforms have a key obligation to put rules in place for how healthcare marketers can utilize their ad services—but they need to update them frequently to keep up with both their own technology and the law. Google’s latest health marketing policy update is a rare occasion where advertisers…
Health Marketing with SEM, Paid Social, and Programmatic

Health Marketing: Acquiring Patients Using SEM, Paid Social, and Programmatic

Patient acquisition isn’t just about filling appointment slots—it’s about meeting people where they are in their search for care, earning their trust, and guiding them to take action. Digital marketing gives brands the tools to do just that, combining intent-based targeting with storytelling, education, and reach. SEM (Search Engine Marketing)…

Let’s work together.

Get in touch with our team today to see how we can take your marketing to the next level.

Let’s see how we can work together
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